The Ministry of Commerce, Industry and Tourism with Colombia Productiva and Inexmoda participated in the three days of the fair with their programs, Colombia Transforma Moda and Diseñando Futuro.
- The Ministry of Commerce, Industry and Tourism with Colombia Productiva and Inexmoda participated in the three days of the fair with their programs, Colombia Transforma Moda and Diseñando Futuro.
- The Secretary of Economic Development of Medellin’s City Government also made its presence in Colombiamoda 2019, through the projects Épica, Reto de Innovación and Encadenamientos Productivos Formales.
- 5 of the contestants of the program Transfórmate from the TIC and Competitivity Secretary from Manizales City Government, were part of Colombia’s Fashion Week®.
July 2019. In this occasion, the creative and productive power of the country could be seen on the different spaces of the fair dressed as Transformation, start-ups and companies full of talent. Colombiamoda becomes a platform for the creative potential and the fashion proposals. The governmental projects Inexmoda is making side by side with its different allies had the protagonism during the three days of the fair.
“Guide and support for a sustainable and competitive development of the companies within the Fashion System is our responsibility, side by side with our allies we work for an entrepreneurial transformation, through programs and projects that joined us in the fair”, stated Carlos Eduardo Botero Hoyos, Inexmoda’s CEO.
Colombia Transforma Moda was the bet for productivity and competitivity from the Ministry of Commerce, Industry and Tourism, side by side with Colombia Productiva and Inexmoda. Where 250 companies from the Fashion System from 9 different regions of the country, had the chance to restructure their business models to develop products with a higher added value and as a result have a more competitive and projected industry both nationally and internationally.
This program had 10 companies selected to participate with a stand in the tradeshow, also, three guided tours over the installations were made with the companies assisting to the program.
In addition, the closing event of the program took place on the second day and had the assistance of more than 100 of the participating companies, from different regions. This space moderated by Camilo Fernández de Soto, Colombia Productiva’s President and Carlos Eduardo Botero Hoyos, Inexmoda’s CEO, certified the entrepreneurs, celebrating and emphasizing its transformation and development.
“I would like to begin by thanking Inexmoda and its CEO, Carlos Eduardo Botero Hoyos, for being great allies in this project that transformed 250 companies from the Fashion System of 9 different regions of the country, and today are more productive and competitive”, stated Camilo Fernández de Soto, Colombia Productiva’s President.
This is how, with the closing of the program Colombia Transforma Moda, Diseñando Futuro begins, a project that also counts with the support of the Ministry of Commerce, Industry and Tourism, Colombia Productiva and Propaís, as allies and is looking to support the fashion system’s entrepreneurs that have been victims of the forced movement caused by the armed conflict on our country, to generate new production chains in the industry. Their participation in this Fashion Week was in 15 stands placed on the Green Pavilion and two guided tours.
On the other side, Épica, Reto de Innovación, in alliance to the Secretary of Economic Development from the Medellin’s City Government allied with Inexmoda, works with 55 entrepreneurs and aims for the development, talent and entrepreneurship in Medellin’s Fashion System. These entrepreneurs who dream to boost, strengthen and transform their businesses in more innovative, competitive and sustainable companies, had the chance to participate in the fair through 10 stands, located according to their product and market.
Furthermore, this project had Miguemo’s runway; an Épica brand by Miguel Ángel León Moyano, and Giacomo Ospina, which is characterized by dressing celebrities and artists, and exhibited its basic garments proposals and its design complements inspired in pop to wear.
On the other side, the Épicos Juan Guillermo Espinosa, artisan and jeweller; Sara Carolina Ramírez, General Manager of Maralta Lingerie and Esteban Zapata Vélez, Vibes CEO by The Insider Vox, participated on the first day of the UPB-Inexmoda’s Knowledge Pavilion, with the talk “Errores y Aciertos de Empresarios del Sistema Moda”, as the Épico Felipe Merino, Innovation Director from MLP, participated in the conversation: “Moda Sostenible, Nuevos Modelos de Negocio”.
Likewise, in El Cubo’s runways, several épicos participated, with the runways FOU – Fuera de lo Común, Rebell Real Beauty and Süsse. Also, all the entrepreneurs part of the program were part of a guided tour over the tradeshow area.
The Secretary of Economic Development of Medellin’s City Government also made presence working next to the Institute, in the program Encadenamientos Productivos Formales, with the objective of promoting strategic relationships between anchor companies and suppliers; 100 companies could develop, strengthen, gain added value within their chain from the design and be sustainable in time through the methodology of production chains. In Colombiamoda, 10 of the participating companies had commercial stands located in Textiles2, a space dedicated to the sale of fabrics and supplies, and in addition a guided tour for the participants.
“Through our support programs to entrepreneurs of the Fashion system as Épica and Encadenamientos Productivos, we have achieved to connect the opportunities with the talent of our people to reach more and better markets, generate synergies, and position an industry historically lead by Medellin”, highlighted María Fernanda Galeano Rojo, Secretary of Economic Development of Medellin’s City Government.
Finally, the TIC and Competitivity Secretary of Manizales City Government and Inexmoda, seeking the entrepreneurial strengthening of the Fashion System in the City of Manizales, started the program Transfórmate, for third consecutive year in the city of Manizales. Thanks to a favourable impact, the project returned with 29 participants from past editions and an open invitation to a massive group of new companies that will receive an updated in Fashion themes, such as change management and macrotrends.
This year as a novelty, entrepreneur will have the opportunity to be part of Colombiamoda 2019, participating with a joined stand inside the fair on the Blue Pavilion, not without having had a previous formation in exports, prices and internationalization.
This way, Inexmoda and its allies get linked to Colombiamoda on its special 30th edition. A celebration exhibiting to its visitors the transformation of this platform and bet for the advance and growth from fashion. Thereby, confirming its commitment to the industry and highlighting its talent and entrepreneurship. A projection of Colombian design towards the international stages.