Colombiamoda, Medellin, July 26th – Colombian design is on the rise, receiving significant attention from the international fashion industry. With established Colombian designers such as Johanna Ortiz, Aquazzura, Esteban Cortázar, and M2Malletier paving the way, emerging Colombian talent is now a key player on the global stage, competing with the best design talent from around
Colombiamoda, Medellin, July 26th – Colombian design is on the rise, receiving significant attention from the international fashion industry. With established Colombian designers such as Johanna Ortiz, Aquazzura, Esteban Cortázar, and M2Malletier paving the way, emerging Colombian talent is now a key player on the global stage, competing with the best design talent from around the world. To identify and strengthen the next generation of Colombian fashion designers, CREO Consulting and INEXMODA come together to launch the “LOS CREADORES” / “THE CREATORS” program in 2019.
“Today we are pleased to celebrate this partnership with CREO Consulting during a time we consider crucial for Colombian design. While Colombian designers have immense potential, they have previously lacked sufficient guidance and know-how necessary to enter the international market. Through positioning Colombian design abroad, we can not only showcase our talent, but also promote the incredible growth of the Colombian fashion industry”, says Carlos Eduardo Botero, executive president of Inexmoda.
CREO Consulting, an incubator and consultancy for Latin American fashion brands, is the force behind the discovery and international success of some of the most renowned Colombian brands, such as Johanna Ortiz, Mercedes Salazar, and Pepa Pombo. Today it partners with INEXMODA, a non-profit organization and Colombia’s central fashion institution dedicated to overseeing, preserving, and promoting the country’s fashion and textile industries. Together, CREO and Inexmoda are set to launch LOS CREADORES, which will identify the country’s top emerging talent and equip them with the tools and guidance necessary to produce and present commercially viable collections in the highly competitive the global market.
CREO Consulting and Inexmoda will select a group of up-and-coming Colombian fashion designers who they believe to have a unique and innovative product, as well as the potential to succeed on the international stage. Finalists will receive valuable strategic guidance in the areas of brand identity, brand communication, collection development, and business strategy, before launching their collections in the during the Resort 2020 Season.
“By joining forces with Inexmoda, we hope to not only identify a new generation of designers in the country, but to also inspire future ones. We hope to create a network for new and emerging talent, as well as to support and guide them on their way to success,” says Cloclo Echavarría, co-founder of CREO Consulting.
Inexmoda and CREO Consulting firmly believe that Colombian designers have capability to succeed internationally. “We believe that nurturing and promoting emerging Colombian talent is crucial to the future development of the creative industry, which is a central component of our economy and culture,” says Giovanna Campagna Garcés, co-founder of CREO Consulting.
“LOS CREADORES” / “THE CREATORS” 2019 is the first edition of an annual program, which will consistently identify and support the next generation of Colombian ready-to-wear and accessories designers. This initiative will continue to globalize Colombia’s fashion industry and uphold its international acclaim.