BCapital confirmed that authenticity is the biggest aset of Colombian design

BCapital confirmed that authenticity is the biggest aset of Colombian design

BFashion stood out for its proposals in jewelry, denim, graphics charged with stories and garments functionality.

  • During its fifth edition, BCapital showed the authentic traits of Colombian design through fresh stagings and atypical formats, positioning itself as the most forward thinking fashion event in Colombia.
  • BFashion stood out for its proposals in jewelry, denim, graphics charged with stories and garments functionality.
  • BSmart propitiated talks and reflections opening the visitors’ mind around the consumer, Colombian design collaborations and the value of the cultural roots as an inspirational tool.
  • BCool took Tequendama’s Hotel floor 17 so the visitors could enjoy disruptive activities and design through a tour within the different rooms of this space.

October 2019. Inexmoda, the institute that knows, connects and transforms the Fashion System, closed BCapital’s agenda on its fifth edition, a cultural event showing the authentic traits of Colombian design through fresh stagings and atypical formats, positioning itself as the most forward thinking fashion event in Colombia. The assistants enjoyed BFashion and its fashion stagings, BSmart with deep conversations between experts and BCool with memorable experiences on the frame of Tequendama Hotel, an emblematic place for the city of Bogotá.

“Inexmoda bets for stagings that make visible the talent of Colombian designers in order to connect them with international markets and to continue positioning Colombia as the capital of Latinamerican fashion; this is why, Bcapital is our bet in Bogotá so the Country can be also a forward thinking design referent, differentiating from the world for its authentic stamp”, stated Carlos Eduardo Botero Hoyos, Inexmoda’s CEO.

BFashion presented the unique identity of Colombian design

This space was characterized by the collaborations between designers and brands, who presented collections taking back Colombian artisanal roots, in order to translate them onto avant-garde products with an unique authentic stamp. Jewelry, denim, graphics charged with stories and garments’ functionality were some of the most relevant characteristics of what could be appreciated within Bcapital’s main fashion axis.

On its search for new talents, Inexmoda presented Bfashion’s 5×5, a fashion staging where five emerging talents gathered to present five looks each. These design promises highlighted for their risky proposals where graphics inspired in nature, garments with volume, romantic influences and over all, garments’ funcionality could be appreciated.

Estudio del B was Banco de Bogotá’s bet for Colombian talent during the 2 days of the event. The first Estudio del B presented Maria Paula Mendoza and Cano whose jewelry collection, called Tayrona, was inspired on Colombian indigenous culture and the pre-Columbine era. The second Estudio del B, presented Diego Guarnizo with his collection “Epifanía”, showing silhouettes and textures inspired in the sea, the river and the jungle.

On the other hand, on the runways, Punto Blanco presented its collection Siente PB, inspired on Galerazamba’s landscapes in Bolívar, and highlighted for its neutral colors and silhouettes with sporty and versatile touches, achieving garments with athelisure functionality and smart casual aesthetic easy to use.

Other of the figures present in BFashion’s runways was Andrea Landa, presenting S.K.I.M.O.S, a collection faithful to the designer’s DNAcharacterized for its leather explorations. On her proposal for BCapital, her garments stood out for their embroidery and stitching techniques, as well as the tribal figures, with reference to the Winter tribes.

Continouing with the search for a Colombian authentic stamp, the runways received the designer Manuela Álvarez with her brand MAZ, in alliance with Fucsia Magazine and the Gin British Brand Tanqueray. Her collection called “Aunque es de Noche”, presented timeless silhouettes mixed with handmade crafted interventions, with the support of 20 weavers from the indigenous reserve in Carolsama, Nariño, making each garment an unique piece of the brand.

The closing runway was in charge of Chevignon x Aterlier Crump, with the collection “Nuestra Herencia”, made in premium denim and inspired on the grographical heritage of the region, where the protagonists were the handmade prints making reference to the colourful lush, the flora and the fauna, with the participation of the Colombian artist Tahuanty Jacanamijoy on one of the presented pieces.

BSmart opened the doors to conversations between experts

For two days, BCapital updated the assistants about froward thinking topics, and reflected about the Fashion System sustainability on its section BSmart. The space propitiated talks and reflections that opened the mind of the assistants around the consumer, the collaborations in Colombian design and the value of the cultural roots as an inspiration tool. From the sustainability, brands like Kukupu made an invitation to consume on a responsible and conscious way; in addition, presented new possibilities for consumption, so the people can close the products cycle on a supportive manner.

Going deeper on environmental sustainability within the Fashion, brands like True Love & Poems, Garage Sale by Eleonora Morales and Palmacanaria, made a call about the changes needed within the business models inside the organizations, in order to face and reduce the environmental issues coming every day. Also, the talk “Marcas con Propósito” with Kuida Skincare, Kupa and the designer Christian Colorado in charge, promoted the importance of connecting the clients beyond the product.

“This year, BSmart, the free space for knowledge in which the people from Bogotá, reflected about the forward thinking and the fashion system sustainability as main topics, taking us to understand the changes consumers are going through, the market, and the new bets proposed in order to favor environmental, social and economic sustainability of the industry”, stated Lorenzo Velásquez, Inexmoda’s Knowledge and Transformation Director.

BCool, the experiences and fashion space

BCool took Tequendama’s Hotel floor 17 so the visitors could enjoy disruptive activities and design through a tour inviting to see all the traditional rooms in the hotel, that during two days were transformed into spaces for experiences.

A jeans gallery by Levi’s, where the visitors could appreciate references as if they were art pieces, a room in charge of Marvel Comics with activities about the superhéroes world, and a design store, in which famous designers offered their products, conformed this space. BCool became a labyrinth of experiences everybody wanted to see.

BCool made BCapital’s oficial closure by the hand of Chevignon on a party where the brands, special guests, designers and visitors, celebrated the realization of this event and the potential of Colombian design in order to be different from the rest of the world.

This is how BCapital’s fifth edition finishes, the Inexmoda’s event that confirmed the authenticity of Colombian design as one of the most important assets of the Country. Bogotá witnessed how stories, origins and ancient knowledge link inspiration and communication, making possible the creation of unique pieces impregnated of national talent. Once again, BCapital continued positioning the capital city of the Country as a referent for Latin American Fashion.

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